& nbsp; & nbsp; & nbsp; Olympics came to the door, but it was China's domestic brand Li Ning coveted foreign brands, it can be renewed in the post-Olympic era? & nbsp; & nbsp; & nbsp; Song Yuan International Herald Tribune reporter from Beijing "Nike whether the company plans to acquire an Asian brands, such as China's Li Ning?" & nbsp; & nbsp; & nbsp ; "in fact, (Nike) is indeed likely to seek to acquire a Chinese rival, or a Japanese competitor, in order to expand its Asian operations, further consolidate its presence in the Asian market." & nbsp; & nbsp; & nbsp; "Frankfurter Allgemeine Zeitung" published recently in the case of Charlie the world 's largest athletic footwear and sports apparel manufacturer Nike Brand President Denson's A reporter asked?. & nbsp; & nbsp; & nbsp; become China's fourth consecutive award athletes designated clothing Li Ning, when the Olympic Games came to the door, the ability to continue the brilliant national brand? & nbsp; & nbsp; & nbsp; Nike launched a new offensive & nbsp; & nbsp; & nbsp; ". how do we do, how to do still, to this end will not panic." that this report, Li Ning's Beijing headquarters responsible person Ao to the "International Herald Tribune" said that "We have seen this message now can not have any reaction, after all, Nike is no clear int cheap jordans for sale mens ention." & nbsp; & nbsp; & nbsp; As of press newspaper, the Nike headquarters on the matter has not yet respond. But Denson said publicly that: "The current focus of our work is to establish and expand the influence of the Nike brand in China and further consolidate other brands in China, such as Converse or Umbro all will follow.." & nbsp; & nbsp; & nbsp; Chinese brand marketing expert Fanzhong Tao told the "National Herald", Nike has brought a challenge and an opportunity, Chinese brand to do their own brand of strategic planning, is not simply the sport simply converted into business "The most important thing is not the acquisition of foreign bran ds trend indifferent, should know ourselves." & nbsp; & nbsp; & nbsp; ". Nike's future will be carefully watching everything possible for our" Denson said that despite China's rising manufacturing costs, but Nike will not shift manufacturing in China base, on the contrary, following the big cities, Nike will continue to be China's second and third line of urban sprawl. & nbsp; & nbsp; & nbsp; on this rumor, "local brand Li Ning should be happy, at least show the Chinese market, domestic brands has become an international brand competitors," Love must Fu International Brand Management Group President Huang told the "International Herald Tribune", "of cheap foamposites course, but also vigilant, because Li Ning's brand reputation and loyalty needed to enhance Nike's position now should be the construction of local leaders Li Ning brand ChongFengHao." & nbsp; & nbsp; & nbsp; attack suffered two brands & nbsp; & nbsp; & nbsp; five years ago, the investigation in cooperation with the zero point zero indicator data networks, "in 2003 the well-known sports shoe brand value study report "Show: Li Ning brand loyalty was 53.4%, 39.8% Adidas, Nike was 39.1%. The actual share of China's sportswear market is basically by the Li Ning, Nike and Adidas "third world." & nbsp; & nbsp; & nbsp; ". Today, however, Li Ning in an awk cheap jordans online ward position," China International Brand Alliance, Chief Brand Officer Liang Zhongguo told the "International Herald Tribune." Related Harvard Business School survey data show that in recent years the Chinese market three brands Nike, Adidas, Li Ning market share at 21%, 20%, about 17%. Each brand is tier three cities interpenetration fighting. & nbsp; & nbsp; & nbsp; Li Ning Company CEO Zhang Zhiyong released data show that in 2007 Adidas revenue has more than 10.2 billion euros (about 102 billion yuan), Li Ning Company despite the rapid development, but Last year sales of only 4.3 billion yuan. & nbsp; & nbsp; & nbsp; Fanzhong Tao believes that Li Cheap air jordans for sale Ning sports brand as a leader in the country, its next strategy will play a key role in the Chinese market. "Impact is not only the enterprise, as well as the domestic industry as a whole and even consumer psychology and behavior of this industry is a severe test.." & Nbsp; & nbsp; & nbsp; "post-Olympic era," pinpointing & nbsp; & nbsp; & nbsp; the brand is an important part of Nike marketing, Nike brand revenues in 2007 accounted for 86% of total revenue. Denson said Nike will use the Beijing Olympics to further expand the brand influence opportunities, strengthen ties with the athletes. He stressed that "(Nike) greater opportunities will come from cheap jordan shoes for men the post-Olympic era." & Nbsp; & nbsp; & nbsp; "Nike consider layout from the perspective of industry chain, the acquisition of strategic significance Li Ning, seek City to seek potential "Fanzhong Tao that" Nike saw the potential market after the Olympics, it is a company willing to invest in the future " & nbsp;.. & nbsp; & nbsp; Li Ning brand if it is acquired It may become a sub-brand, which will help build a multi-brand strategy Nike. Huang told the "International Herald Tribune", "the same as the L'Oreal Group, the formation of a solid triangle brand development system, diversified product system and product portfolio, strengthen brand power, i Retro jordans for sale mprove product strength and channel strength, able to grasp the whole industry chain layout. " & nbsp; & nbsp; & nbsp; of course, Li Ning brand may be acquired due to disappear. Liang Zhongguo said, the future of the brand integration model has many possibilities, such as the mother brand, double brand, brand transition, etc., but no matter what kind of possibilities for Nike, through the influence of a strong brand integration are not difficult to complete. Playboy's Air Jordan made the history of the most valuable 23 pairs of shoes ranking overview, and invited to playmate Francesca Frigo to help out the shooting advertising. The ad also turns to cheap jordans for sale the famous historical classic of Jordan Brand, the Mars Blackmon role of the famous director Spike Lee. In addition to Francesca Frigo to take the lead, will be seen as Jaime Edmondson, Jessica playmate Burciaga, Patrice Hollis, Hiromi Oshima, Tiffany Taylor, Candice Cassidy, Kimberly Phillips and Heather Rae Young et al showed huge momentum. The unit will be released on May 31st at the official website of Playboy, and interested friends may wish to follow up on follow-up reports.
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Tokyo local shoes brand UBIQ, at the end of the year, launched this year's last heavy joint, Coca-Cola came together to plan two joint shoes, and in December 28th began selling. The joint shoes in the pattern engraved classic Coca-Cola LOGO in 1940s, and the launch of Slip on and Hicut high open smile tube series, also with black, white and red, it is worth mentioning that this work is through the special design of Coca-Cola box, Coca-Cola is definitely not miss fan skincare. It is reported that UBIQ x Coca-Cola joint shoes in atmos, Sports Lab has by atmos and Internet Mall from sale.
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